10 reasons why it’s important to conduct employee feedback surveys

Surveys provide a way to tap into the thoughts, perceptions, and feelings of a workforce. This can provide a detailed picture of the current state of a company. Ultimately, these insights can be used as the foundation for improving organizations.

Below are 10 ways that employee feedback surveys can be used to enhance organizations:

  1. Assess employee engagement levels.
    Employee surveys can help companies determine the engagement levels of their workforce. Higher engagement equates to higher overall performance.
  2. Assess employee satisfaction levels.
    Surveys can provide insight into satisfaction with: company policies, jobs, compensations/benefits, policies, and many other factors. A company can better understand employees’ perceptions and opinions regarding these issues and utilize them for future strategic planning.
  3. Evaluate the working environment.
    With the appropriate questionnaire design, employee surveys can gauge employee perceptions of their specific working environment, the departmental environment, and even the organizational environment as a whole.
  4. Understand reasons behind employee turnover.
    Employee exit surveys
    can help gain insight into why employees leave. This can help improve employee retention, particularly if reasons for leaving relate to company policies, management and structures.
  5. Build trust with employees.
    Conducting (and acting) employee surveys demonstrate that management is receptive to the feedback and opinions of its workforce. This can help boost employee confidence, morale, and trust in the organization.
  6. Identify what motivates your employees.
    There is no “one size fits all” when it comes to employee motivation; employees are motivated by different factors including, but not limited to: working environment, career development, and compensations/benefits. Surveys can provide insight into what motivates different employees to ultimately improve organizational performance.
  7. Providing feedback for decision-making.
    Employee surveys can encourage employees to provide feedback that can improve their respective working environments and organizations at large. This can facilitate feelings of empowerment, despite positions held within the organization.
  8. Evaluate how one’s company is doing internally.
    Oftentimes, management may not be aware of processes, policy changes, and new initiatives are received by its staff. Surveys can provide such insight to management for purposes of further improvement.
  9. Helps generate useful ideas.
    In most cases, the best ideas are generated from within. With a survey, employees are given the opportunity to voice their ideas for further vetting and evaluation by management.
  10. Provide insights into management performance.
    In many cases, organizational leaders may operate without having a realistic and/or holistic sense of their respective performance. 360° feedback surveys provide a medium for employees, peers, and management to evaluate one’s performance from their respective positions.
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