Pulse Surveys

Never assume you know what your employees think of your business or what your customers think of your offerings. Give them a voice so they can express their ideas, expectations, perceptions, and suggestions on a regular basis. The Ambivista Survey Insights Suite is your pulse survey platform – allowing you to keep a finger on what your stakeholders think of your business and your brand.

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Ambivista’s pulse surveys allow you to receive a near continuous stream of data—empowering you to confidently make data-driven decisions that will impact your bottom line.

Many organizations administer surveys across annual or semi-annual time periods. However, when surveys are administered on such an infrequent basis, much important and actionable data is lost in the process. This results in less valid results. Ambivista’s Pulse Surveys are intended to allow organizations to get a more accurate assessment of the “health” of their customers and employees. Powered by the EquiSample™ by Ambivista technology, organizations can administer short pulse surveys on a frequent basis to statistically balanced groups across various factors. This ultimately allows companies to obtain a more complete and valid picture of key performance indicators. Coupled with Ambivista Dashboards, your organization can easily stay in the know by tracking these trends over time and taking in-the-moment action.

Our Pulse Survey Model

various frequencies to keep your finger on the pulse

Daily

If your organization is within a highly volatile and competitive industry that requires only the freshest of data, daily pulse surveys are the single most effective approach. These campaigns essentially allow you to make in-the-moment decisions using in-the-moment data.

Weekly

Although every organization requires accurate and relevant data, not every organization requires an actual daily data stream. If your organization has moderate volatility, weekly pulse surveys using a subset of your employees or customers may be just what you need in order to increase organizational performance and/or gain market share.

Monthly

The most popular option our clients pursue is a monthly pulse survey campaign. These campaigns offer the most optimized balance between investment and data freshness. Monthly pulse surveys are also beneficial for moderately-sized organizations or those with moderately-sized client bases.

Quarterly

For organizations that are coming from annual or semi-annual survey campaigns, the quarterly survey may be an attractive option. While the data may not be the most current when compared to the other options, it is still much more relevant and actionable than with traditional campaigns. These quarterly pulse surveys also typically serve as a steppingstone for clients to embark on more frequent pulse survey campaigns.

Ready to gather actionable insights with pulse surveys? Drop us a line.

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I was involved in the initial tour of Ambivista, and it is a comprehensive and robust tool that rivals other "big box" cloud and software based survey tools that I have encountered in the past, including Survey Monkey and Inquisite.